Ballet of the masses. On Football

BOM Magazine offers a fresh, thought-provoking take on football culture through the lens of the Ballet of the Masses project at Haus der Kulturen der Welt (HKW). Blending the styles of a football magazine and an artful paperback, this unique bookazine explores the game’s cultural, emotional, and political dimensions through essays, interviews, poetry, and striking visual essays. Created in collaboration with Archive Books, it’s richly illustrated with bold photography and artwork that challenge mainstream narratives and celebrate football’s global impact. Perfect for fans of critical sports writing, contemporary culture, and boundary-pushing editorial design.